The Group
Table of Contents
We are pioneers in photovoltaics
Releasing potential - this has always been one of the forces driving us at Phoenix Solar: From the company’s beginnings as a private solar initiative in Germany in 1999, we have played a major role in ensuring that photovoltaics becomes increasingly competitive and in accelerating its broad-based introduction into markets all over the world.
Phoenix Solar AG, which has its headquarters in Sulzemoos near Munich, is a leading international photovoltaic system integrator. The company develops, plans, builds and takes over the operation of large-scale photovoltaic plants and is a specialist wholesaler for complete power plants, solar modules and accessories. The Group is a leader in photovoltaic system technology. It focuses on the consistent lowering of system costs.
With a sales network throughout Germany and subsidiaries all over the world, the Group's employees are committed to making photovoltaics more competitive and accelerating the process of broad-scale introduction into markets across the globe.
We have two segments and one goal
The Phoenix Group operates in two areas of business which dovetail and complement each other ideally: Components & Systems and Power Plants. Both are geared to long-term business relationships and pursue the goal of keeping system costs to a minimum while providing the best possible support for our customers.
Our focus is on photovoltaic system technology

- Zoom
- Business model
Our strength is our independence
The solar market is growing swiftly and demands a high level of flexibility from all market participants. As a system integrator operating independently of manufacturers we gear our range of products and services to our customers’ requirements and are in a position to offer new technologies at any time.
Our strategic competitive advantages in an increasingly dynamic market environment:
- We operate in all our respective photovoltaic markets independently of manufacturers as well as technology-open and serve customer segments in a targeted way.
- We offer our customers value-added through system innovations in the Power Plants segment and an outstanding product and service portfolio in the Components & Systems segment.
- We hold fast to our business model, identify new opportunities in the market at an early stage and flexibly align our activities to respond to these opportunities.
Making energy together – that’s what we stand for
For us, each newly installed photovoltaic system is another step on the way towards a big goal. Our vision: A world in which renewable energy improves the quality of life is our world. We make extensive use of the inexhaustible power of the sun to generate electricity. This is how we shape the energy supply of today and tomorrow.
Our mission is to pave the way into a new age of energy with solar electricity: Making energy together. Our wide range of products and services delivers tailored solutions for our customers. Our competence in consulting services and system technology is compelling. Through our commitment, we create value for our customers, partners, employees and shareholders.
Phoenix Solar